About The Biz [v]
Italian group founded in 2003 by [[artist:93375]] for his first album [Hypnotica](https://www.discogs.com/master/92381-Benny-Benassi-Hypnotica).
The Biz was choreographic project created by the Benassi cousins (Marco aka [[artist:93375]] & his cousin [[artist:180077]] who formed before the [[artist:171187]]) to supply the demand of a musical act to perform their tracks all over the world (as Alessandro planned to continue working in the studio & Marco wanted to perform as a DJ only in the best clubs in the world and at huge festivals).
The "group" toured as an extension of the Benassi name and was comprised of two singers / dancers [[artist:8506095]] & [[artist:152743]] (both artists had worked previously with the cousins, on I Love my sex and Don’t touch too much).
The last active appearance of the Biz was in 2008.
Note, that the Benassi's were not part of the group (but Marco appeared as a guest on some of their TV appearances).
At the time, Marco Benassi was so little known in the world that, at first, it was the touring Paul French who was mistaken for being the author of Satisfaction—for a while, the dancer even performed in an “I’m not Benny Benassi” t-shirt.
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